ActionLab Analytics for AWS Amplify

Add privacy-first, AI-powered analytics to your AWS Amplify site in under 60 seconds. No cookies, no consent banners, no complex setup.

Setup at a Glance

Add ActionLab to AWS Amplify in 3 simple steps. Copy one script tag, paste it into your project, and start collecting privacy-friendly analytics immediately.

Category: Hosting|3 setup steps|No cookies required

About AWS Amplify

AWS Amplify provides hosting and development tools for full-stack applications on AWS infrastructure. It supports SSR, SSG, and SPA deployments with CI/CD, authentication, and backend integration. While AWS offers Amazon Pinpoint for analytics, it is complex to configure and designed for mobile application analytics rather than web analytics. ActionLab provides focused web analytics that integrates simply without AWS-specific configuration.

Why Add Analytics to AWS Amplify

AWS Amplify users who need web analytics face a choice between complex AWS-native solutions (Pinpoint, CloudWatch RUM) and external tools. AWS analytics services require IAM configuration, SDK integration, and AWS-specific knowledge. ActionLab provides comprehensive web analytics through a single script tag with zero AWS configuration, making it accessible to teams using Amplify for its simplicity rather than for deep AWS integration. The platform-independent approach means your analytics are not another AWS dependency in your stack.

Installation Code

AWS Amplify
<script
  src="https://cdn.actionlabanalytics.com/actionlab.js"
  data-site="YOUR_SITE_ID"
  defer
></script>

Step-by-Step Setup

  1. 1

    Add the ActionLab script tag to your application HTML head or framework layout.

  2. 2

    Deploy to AWS Amplify as normal through git-based CI/CD.

  3. 3

    No AWS configuration, IAM roles, Amplify plugins, or environment setup needed.

Why Use ActionLab with AWS Amplify

  • No AWS-specific setup, IAM configuration, or Amplify plugins required — the analytics are completely independent of AWS infrastructure.
  • Works with Amplify Hosting for SSR, SSG, and SPA deployments without any AWS SDK integration.
  • Independent analytics not tied to the AWS ecosystem, providing portability and simplicity.
  • Focused web analytics as a simple alternative to Amazon Pinpoint, which is designed for mobile and requires significant AWS configuration.

Frequently Asked Questions

Does ActionLab work with AWS Amplify SSR?

Yes. ActionLab runs on the client side and works with Amplify SSR, SSG, and SPA deployments without any server-side configuration. The script loads in the browser regardless of how the page is rendered, and client-side navigation in SPA deployments is tracked automatically.

Do I need AWS IAM roles for ActionLab?

No. ActionLab is completely independent of AWS IAM. No roles, policies, or permissions need to be configured. The analytics integration is a script tag in your HTML, not an AWS service integration.

Can ActionLab replace Amazon Pinpoint for web analytics?

Yes, for web analytics specifically. Pinpoint is designed primarily for mobile analytics and marketing campaigns, with web analytics as a secondary capability that requires SDK integration and AWS configuration. ActionLab is purpose-built for web analytics with AI insights, funnels, and privacy compliance. For web analytics use cases, ActionLab is simpler to set up and more feature-rich than Pinpoint.

Does ActionLab work with Amplify CI/CD?

ActionLab does not interact with your CI/CD pipeline. It is loaded at runtime from an external CDN. Your Amplify build and deployment process continues to work identically with ActionLab in your application code.

Can I use environment variables with ActionLab on Amplify?

Yes. Use Amplify environment variables with a public prefix (e.g., REACT_APP_ or NEXT_PUBLIC_) to configure the ActionLab site ID per environment. This allows different analytics configurations for development, staging, and production.